Friday, October 11, 2013

David and Victoria Beckham brands boast huge earnings of nearly £100000 a day

Word News

The powerful duo Victoria and David Beckham have increased their combined business revenue from three companies to dizzying heights


Power couple: David and Victoria Beckham


The three companies that unite the Beckham family's branding empire have posted combined profits of more than £4m.


According to documents lodged with Companies House, Beckham Ventures Ltd - which handles Victoria's fashion range - was the star business with an increased turnover from £6.9m to £15.4m in 2012.


It is snapping closely at the heels of Footwork Productions, the sister company that exploits the David Beckham brand.


It grossed £16.5m via endorsements and sponsorships.


Victoria Beckham has a stronghold of the fashion market with her range, after leaving her Spice Girl image behind.


Her catwalk collections have been a huge success since she debuted her first collection in New York in 2008. She was awarded the Designer Brand of the Year gong at the British Fashion Awards in 2011.


She even impressed Anna Wintour, the notoriously icy editor of American Vogue, who said: "Don't underestimate her."


A third company in the family empire, Brand Beckham, grossed £3.2m - bringing their combined turnover to £35.1m.


Working out at more than £96,100 a day, the couple proves the success of their ability to move on from football and pop songs.


The revenue growth for Victoria's Beckham Ventures label increased by 127% on the previous year, with her clothes priced from below £500 to over £2000.


Fashion queen: Victoria is in high demand


And Victoria isn't the only one who has been busy - as the director of Footwork Productions, David paid himself £14.1m, up £800,000 on the previous year.


During 2012, Footwork Productions paid £98,000 in corporation tax, Beckham Brand paid £490,000 and Beckham Ventures paid £435,000.


Like Victoria, David has moved on from his previous career. The former England captain retired from football in May, yet continues to earn from advertising and endorsements.


David was received an award at the Global Gift Gala in Paris, for his philanthropic work with the Malaria No More UK Leadership Council, UNICEF and the Elton John AIDS Foundation.


He also presented Daily Mirror Pride of Britain Award to Malala Yousafzai, the schoolgirl campaigner for female education rights who was shot by the Taliban.



Apparently there's a lot of money to be made out of flogging underwear. As long as you look like Becks of course


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